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Born in Istanbul, Cem Eti spent part of his childhood in Frankfurt, Germany, due to his family’s banking career. He completed his primary education in Germany and later attended the prestigious Saint Michel High School in Istanbul. He pursued his university studies at Anadolu University, earning a degree in Cinema and Television from the Faculty of Communication. Cem Eti began his career in international advertising agencies such as J. Walter Thompson and Güzel Sanatlar Saatchi & Saatchi. He later established his own film production companies, making a significant impact in the advertising industry. He served on the board of the Advertising Producers Association for many years and represented Turkish producers at the European Advertising Producers Association. Over the years, he has contributed to more than 3,000 commercials, producing films for global and local brands such as Ford, Unilever, Procter & Gamble, Volkswagen, Renault, Fiat, İş Bankası, Anadolu Sigorta, TEB, Garanti Bankası, Bosch, Kent Cadbury, Ülker, Hayat Kimya, and Sütaş. At the beginning of 2024, he leveraged his extensive experience and transitioned into real estate consultancy, joining the Keller Williams Platin-Karma team. Cem Eti is married and a proud father of a daughter. An animal lover, he shares his home with two dogs and a cat. He is fluent in Turkish, English, French, and German.
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